Gillian Gerlach

Interests: Customer Experience Management, Data Analytics, Digital Strategy, Business Optimization

Gillian Gerlach is a reputed digital strategist with a comprehensive background of over 15 years in the field of customer experience management. Her expertise lies in utilizing data-driven approaches for decision making, excelling in converting intricate customer data into valuable insights. Gillian is fervent about facilitating businesses in refining their digital strategies to maximize customer satisfaction and loyalty.

Articles By This Author

Discover the Top Tools Every Customer Experience Specialist Should Be Using
Customer Experience Management Tools Customer Experience Optimization Digital Customer Experience

Discover the Top Tools Every Customer Experience Specialist Should Be Using

Explore the power of CX analytics, uncover top-tier management tools, and delve into the future of automated customer experiences in our comprehensive guide. Revolutionize retail, enhance B2B interactions, and map superior customer journeys with our advanced solutions.

Transforming B2B Relationships: A deep dive into B2B customer experience
B2B Customer Experience Customer Experience Optimization

Transforming B2B Relationships: A deep dive into B2B customer experience

Explore the transformation of B2B relationships through customer experience in the digital age. Dive into the dynamics of B2B interactions, the role of customer experience management, and strategies for optimization. Uncover how digital customer experience is a path to business success and the future of B2B relationships.

Revolutionizing Retail: How to Digitize Your Retail Customer Experience
Digital Customer Experience Retail and B2B Customer Experience Customer Experience Optimization

Revolutionizing Retail: How to Digitize Your Retail Customer Experience

Explore how digital transformation is reshaping the retail industry in this insightful blog post. Learn about the role of customer experience analytics, the path to retail digitization, and the impact of automation on customer experience management. Understand how digital retail solutions can be a game-changer for your business and what the future holds for retail customer experience. Dive deep into the art of enhancing retail customer experience in this informative read.